SEO Content Roadmap
Content that attracts future customers, not just visitors
Request an example for my website →WHO IS THE CONTENT ROADMAP FOR?
Does any of this sound familiar?
You paid for content that went nowhere
You paid for articles, perhaps a lot of them, and three years later they still don’t show up on Google. You don’t know where things went wrong. You want a clear plan before spending another euro.
Your competitors publish; you fall behind
You see their articles in newsletters, their white papers on LinkedIn, and their case studies everywhere. You publish whenever you have time, which is almost never. You want to take control again.
Your sales team is stretched, and you need another channel
The team keeps following up and taking meetings, but the pipeline isn’t growing. You want a channel that brings in business without going back to cold outreach.
Our content roadmap covers three main areas
What your prospects actually search for
The searches your future customers make on Google, their questions, comparisons, and research before buying. This is the starting point for content that brings in qualified traffic. We prioritize searches in French and English, in France and other European markets where your customers look for you.
What we work on: keyword research, priority topics, and angles your industry hasn’t covered yet.
What your existing pages need to say
Your service pages, homepage, and industry pages: we check whether they address the right searches and recommend the changes needed. Repositioning a strong existing page can bring in traffic quickly.
What we work on: auditing existing pages, optimization recommendations, and prioritizing pages to revise.
The new content you need to create
Which topics are missing, the angle of each piece, whom it should address, and what action it should prompt. You get a clear plan, not a disconnected list of titles.
What we work on: a prioritized editorial plan, content briefs, and a publishing schedule.
What you receive
A complete, prioritized editorial plan
Topics ranked by traffic potential and urgency. You know where to start and why.
Content briefs ready for writing
For each priority topic: the angle, keywords to include, and recommended structure. Whether you write in-house or with us, you have what you need to get started.
Recommendations for optimizing existing pages
Pages that could gain visibility quickly with a few targeted changes.
Our first conversation is about you.
Your market, your customers, what’s holding you back, and what you’ve already tried. Only then do we see whether what we offer is a good fit.
Let’s discuss your project →The results.
+60%
more ranking keywords in 14 months
Gate manufacturer: page one on Google thanks to a structured content roadmap
This manufacturer of gates and automatic systems reached Google’s first page for its strategic industry searches in 14 months. The key: a two-part product and advice content strategy, guided by a prioritized roadmap.
Read the case study →Frequently asked questions
We don’t have time to write. Can you do it for us?
Yes. We can write the priority content or support someone in-house if you already have a writer. The roadmap works either way.
We already have a blog with published articles. Do we start from scratch?
No. We start by auditing what exists. Some articles can be improved, others combined, and others removed. If you already have a foundation, there’s rarely a need to start over.
How long before new content brings in traffic?
Well-targeted content generally starts bringing in traffic two to six months after publication. Its value builds over time.
Is the roadmap fixed or does it evolve?
It evolves. We review it in light of results, changes in your market, and new opportunities.
Let’s find the topics that can bring you customers
An initial conversation to see if we can help.
→