E-E-A-T signals
You’ve built a reputation in the real world. Let’s make it visible on Google.
Assess my profile →WHO IS E-E-A-T WORK FOR?
Does any of this sound familiar?
Well known in your field, hard to find on Google
Thirty years in business, strong references, loyal customers. But a new prospect searching for you can’t find you. You want to close the gap between your reputation and your online visibility.
AI tools cite others, never you
Your prospects ask ChatGPT or Perplexity who they should turn to. Your competitors’ names come up, but yours doesn’t. You want to understand how these tools choose whom to mention and be among them.
You’ve heard of E-E-A-T but don’t know where to start
You’ve been told Google looks at experience, expertise, authoritativeness, and trustworthiness. You know your website offers little proof. You want a concrete plan to show why you’re credible.
Our support covers three main areas
What Google knows about you
Google looks for evidence of who you are before putting you forward. We organize the information on your site so it can identify you clearly: who runs the business, how long you’ve been active, your field, and references that can be checked. Our direct SEO work on this content is in French and English. Work in another local language requires close collaboration with a writer who knows that language and market.
What we work on: team and leadership pages, structured data, consistency of your information across the web, and links between your site and external professional profiles.
What you can actually prove
Companies Google highlights have one thing in common: their results are documented. We build evidence that neither an inexperienced competitor nor an AI-generated website can replicate.
What we work on: case studies with figures, customer reviews organized and displayed on your site, real images of your business in place of generic stock photos, and updated facts in existing content.
What others say about you
Google gives more weight to what others say about you than to what you say about yourself. We find opportunities in your existing network so your online reputation reflects the one you’ve built on the ground.
What we work on: business partners, professional associations, industry federations, and local media: sources that can mention you naturally and reinforce your credibility with Google.
What you receive
An audit of your online reputation
What Google currently finds about you, what’s missing, and what competitors have done that you haven’t yet.
A clearly established identity on your site
The technical information Google needs to recognize you as a real, capable, and reliable business in your field.
Tangible proof of your expertise
Written case studies, integrated customer reviews, and original visuals: the elements that distinguish a website that merely exists from one Google recommends.
An action plan for your external reputation
Opportunities identified within your network, with concrete steps to get others talking about you online.
Our first conversation is about you.
Your market, your customers, what’s holding you back, and what you’ve already tried. Only then do we see whether we can help.
Let’s discuss your project →Frequently asked questions
We’re a 15-person company, not a big corporation. Does Google really care about our reputation?
That’s where the opportunity is greatest. You have real hands-on expertise and customers who’ve trusted you for years. The problem is that Google can’t see that yet.
We already have Google reviews. Isn’t that enough?
Google reviews are a good start. But Google looks for evidence across the web: who mentions you, on which sites, and how consistently.
How is this different from a link building campaign?
A link building campaign builds your external authority. This service first builds credibility on your own site. The two complement each other, but it makes sense to start here.
How long before Google takes notice?
Technical signals can be picked up within a few weeks. An external reputation takes three to six months to build. Once established, it’s more resilient to algorithm changes.
Shall we check what Google knows about you?
An initial conversation to see if we can help.
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