Local SEO
Turn your geographic area into a natural market for your business.
Explore my local potential →
Does any of this sound familiar?
Businesses in your area choose your competitors
Your sales team sees the demand on the ground. But when people search Google with your city name, the same competitors always appear. You want to show up in local searches.
You’re expanding into a new area and need it to pay off quickly
The lease is signed, the team is arriving, and fixed costs are already due. Prospects in that area need to find you fast. You want a clear way to establish a local presence from day one.
Competitors are piling up reviews
They have 4.8 stars and 80 reviews. You have five, and your listing hasn’t been updated. Prospects look at that before calling. You need a review strategy worthy of your business.
Our local SEO support covers three main areas
01
Your Google Business Profile
It’s your storefront on Google Maps and in local search results. An incomplete or neglected profile can mean missed calls every week.
In SEO terms
- Improving your chances of appearing in the local pack
- Creating or optimizing your Google Business Profile
- Creating or optimizing your Bing Maps listing
- Advice on managing and earning customer reviews
02
Consistency of your information online
Your business name, address, and phone number should match everywhere online. Even one inconsistency can muddy the signal you send Google about your location.
In SEO terms
- NAP consistency (name, address, phone number)
- A consistent brand description across platforms and data aggregators
- Consistent opening hours, prices, services, and social profiles
03
Your local footprint on the web
Your website should describe the areas you serve, and other local sites should mention you. Together, they give Google a clear signal about where you work and what you do. We work directly on French and English SEO for the audiences and areas you target, including in other European countries where prospects search in those languages. SEO in another local language requires close collaboration with a writer who knows that language and market.
In SEO terms
- Local pages, service area pages, and store locators
- Local link building through directories, media, and networks
- Industry content with a local angle
- Signals showing a local presence
What you receive
A snapshot of your local visibility
Where you stand today, what’s missing, and what competitors in your area are doing.
An optimized Google Business Profile
The elements needed to help Google place you correctly in searches for your area and line of work.
A prioritized local action plan
The steps to take, in order, with an estimate of their expected impact.
Our first conversation is about you.
Your market, your customers, what’s holding you back, and what you’ve already tried. Only then do we see whether we can help.
Let’s discuss your project →The results.
3x
the visibility in two years
Local construction company: Google visibility tripled on a limited budget
A family-owned construction company in business since 1968 went from ranking for 80 keywords to 270 on Google in two years. With a controlled budget and a focused local SEO strategy, results were lasting from the first year (+46%).
Read the case study →Frequently asked questions
We’re already on Google Maps. Isn’t that enough?
Having a listing and ranking well are different things. The most complete and active listings tend to appear first, not necessarily the oldest ones.
We serve several cities. How does that work?
We create a location-specific content strategy for each area. If you have several business locations, we optimize a Google Business Profile for each address.
Does local SEO work for businesses that don’t see customers on-site?
Yes. A provider who travels to customers can appear in local results through a Google Business service area and content on their website.
How long does it take to appear in local results?
Initial improvements to a Google Business Profile can become visible within a few weeks. Stable rankings generally take three to six months.
30 minutes to assess your local presence
An initial conversation to see if we can help.
→