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SEO Audit

An SEO audit to understand where your website stands on Google

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Does any of this sound familiar?

Your website isn’t bringing in calls

Your website is live and presents your business well. But the phone isn’t ringing and your forms stay empty. You want to understand what’s keeping your site from generating business.

Your competitors appear ahead of you on Google

When a prospect searches for your type of business, other companies appear. Your offer is no worse than theirs. You want to know what separates your site from those that show up.

You want to fix the problem but don’t know how

You’ve tried a few things, asked your agency, and read articles, but still don’t have a clear picture of what’s wrong. You want a practical diagnosis so you know where to start.

We examine three priority areas in the SEO audit

01

What Google can access on your website

Google sends crawlers through your site to understand it. If they run into obstacles, your site may rank poorly or disappear from search results. We check loading speed, accessible pages, mobile display, and site security.

In SEO terms
  • Crawlability and blockers
  • Indexing
  • Core Web Vitals (LCP, INP, CLS)
  • HTTPS, robots.txt, and XML sitemap
  • Canonical tags, 404 errors, and 301 redirects

02

What your content tells Google

Google ranks the pages that best answer your prospects’ searches. If your content doesn’t use the words your future customers use, you won’t appear. We check what your prospects search for in French and English in your target markets, whether your site ranks for those searches, the quality of your key pages, and content that’s too similar across pages.

In SEO terms
  • Keyword research and search intent
  • On-page signals, semantic coverage, and heading structure
  • Title tags and meta descriptions
  • Duplicate content and keyword cannibalization

03

How credible Google considers your website

Google assesses a website’s credibility partly by looking at how many other sites mention it. It’s similar to a reputation in the real world. We check how many sites link to yours, their quality, and what your competitors are doing that you aren’t yet.

In SEO terms
  • Backlink profile, including volume, quality, anchor text, and TTF
  • Domain authority and referring websites
  • Competitor link-building analysis
  • E-E-A-T signals

What you receive

01

A readable report, not a technical document

Each issue is explained in plain language, along with its real impact on your visibility.

02

A prioritized action list

Actions ranked from most to least urgent, so you know exactly where to start.

03

A review session with us

45 minutes to go through the findings together and answer your questions.

Our first conversation is about you.

Your market, your customers, what’s holding you back, and what you’ve already tried. Only then do we see whether what we offer is a good fit.

Let’s discuss your project →

The results.

+115%

more visibility in six months

Industrial B2B business: 115% more visibility after a failed redesign

An SMB selling industrial equipment online saw its visibility fall by 75% after a poorly handled website redesign. Our audit identified the exact causes. Within six months, it surpassed its pre-redesign level, with 260 keywords ranking.

Read the case study →

Frequently asked questions

How is your SEO audit different from a free online tool?

Free tools generate an automated list of problems without context or priorities. Our audit assesses your website in light of your market, competitors, and goals.

We had an SEO audit two years ago. Is another one worthwhile?

Google regularly changes its criteria. An audit from two years ago no longer reflects your current position or what your competitors are doing today.

Do you make the fixes after the SEO audit?

Yes, if you want us to. The audit can stand alone as a diagnosis if you have an in-house technical team. If you want us to manage the fixes, that’s covered by our technical SEO service.

How much does an SEO audit cost, and how long does it take?

The audit costs €1,000 excluding VAT. We deliver it within seven business days after the quote is signed. You receive two documents: a PowerPoint presentation explaining what holds your website back, and an Excel spreadsheet listing the actions to take in priority order. You leave with a clear plan. This is a one-time project with no obligation to continue. Afterward, you can move forward on your own or ask us to implement the plan through monthly support.

Shall we look under your website’s hood?

An initial conversation to see if we can help.

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